Thursday, 26 May 2011

Power of a Brand

Cappuccino £2.50 at
Posh 'brand' in a high footfall location at Chelsea Flower Show.
Virtually no queue.

Cappuccino £2.70 (20p more) at Costa's nearby unit in a secondary location.
Big queue.

Chelsea Flower Show 10.15 on 25.5.11
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